Assistant Manager, Product Marketing

Hong Kong-Tsim Sha Tsui-UQHK, 中國香港特別行政區 · 發布於 4 個月前

職缺詳情

工作時間: 全職
地點: Hong Kong-Tsim Sha Tsui-UQHK, 中國香港特別行政區

職務描述

Job Responsibilities: • Develop yearly IMC marketing and brand communication strategy including budget allocation and connection plan for core products campaigns. • Lead the development of local campaigns to drive local relevance and connection. • Manage marketing campaigns through comprehensive executions, including day-to-day communication calendar set-up, PR/ Social & Digital/ Event/ Media plan and execution, and retail channel synergy. • Analyze and review achievement level on a regular basis to measure effectiveness and identify business chance. • Collaborate with Marketing Manager to execute business strategy, brand building and products communications plan. • Consolidate market forecasts and analyze business plan. • Lead excellent executions across internal teams & external agencies, overview team operation and facilitate growth of team members. • Collaborate with HQ marketing team to ensure seamless implementation of global strategy. Requirements: • Bachelor’s degree in Communications, Marketing, Advertising, PR or related disciplines. • 6-9 years relevant experience in Product marketing /Digital Marketing, preferably from FMCG, beauty or retail industry. • Excellent presentation and interpersonal skills, independent, self-motivated, responsible, proactive, creative and good beauty sense. • Familiarize with marketing trend, competitor analysis and consumer insight findings. • Strategic thinking, problem solving, project management, organization skills and multi-task to be able to work under pressure and tight deadline. • Mass Media and Social Media knowledge. • Strong computer skills including Microsoft Word, Excel and PowerPoint, and Chinese word-processing is a must. • Good command in written and spoken Chinese (Cantonese & Mandarin) & English. • Immediate available is preferred.

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